Spirits Industry Expert Micaela Piccolo Joins Nimbility
We are very excited to announce that Micaela Piccolo will be coming on board the Nimbility team starting on April 8th in the new and important role of Director of Spirits for Asia-Pacific.
Micaela joins us from Maison Ferrand, where her previous role as Asia-Pacific Brand Ambassador extended across 12 countries including Singapore and Southeast Asia, South Korea, Japan, and of course Greater China. Micaela was central to building markets in Asia for a portfolio of award-winning artisanal spirits including Plantation Rum, Citadelle Gin, and Cognac Ferrand.
Micaela will head up a growing and exciting spirits category within Nimbility and will work closely with our brand partners on Asia strategy, on expanding and improving distribution, and on crafting and executing brand activation and advocacy. She will be integral to the planning and implementation of our brands’ strategies across the region, bringing a high level of spirits expertise to the team.
“Micaela possesses a unique combination of energy, passion, experience, knowledge, network and ‘street cred’. We are super excited to welcome Micaela to the Nimbility team. She’ll be right at the heart of establishing Nimbility leadership in the spirits category in Asia-Pacific,” says Nimbility Founding Partner Ian Ford.
Micaela moved to Asia after a successful career in New York City and Miami, where her cocktails were featured in Town & Country Magazine, New York Daily, InStyle.com, and Thrillist. In Miami, Micaela was in charge of staff training and menu creation at the award-winning Sweet Liberty (Tales of the Cocktail Best New American Bar Award 2016 and Tales of the Cocktail Best American High Volume Bar 2017) and previously spent time behind the bar at Saxon & Parole (Tales of the Cocktail Best American Restaurant Bar 2016).
Currently Micaela is an editor for JERRY Global - an online learning platform for F&B professionals. She also serves as an international representative for Tales of the Cocktail (2019), stemming from her work as International Co-Chair for The Spirited Awards® of Tales of the Cocktail (2018-2019). And Micaela still enjoys the occasional guest shift at one of her favourite bars across Asia!
Micaela will be based out of the Shanghai office of Nimbility and contactable via email Micaela@nimbilityasia.com
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